Business Model for The Mobile Health Company
Wound Care Management is growing at a CAGR of 4.6%
Management of wounds expected to reach USD 24.8 billion by 2024
Growth in wound care market comes largely from increasing incidence, complexity and technology available to manage diabetic foot ulcers (DFU)
The management of DFUs and amputation cost avoidance offers a significant opportunity to immediately offer savings to the heath care industry while also improving mortality rates
There is an urgent need to increase access to improved treatment modalities, improve patient compliance and provide support to patients to improve DFU and amputation rates
For Wound Management, the Advanced Medical Technology Association (AdvaMed) estimates that the management and treatment of chronic and complex wounds costs the United States USD 20B annually.
According to the American Diabetic Association (ADA), 23.6 million people in the United States have diabetes, 57 million are pre-diabetic and 15% of people with diabetes will acquire a non-healing ulcer during their lifetime
AdvaMed states that over 1.5 million diabetic foot ulcers occur annually, are recurrent, and lead to over 82,000 amputation each year
Estimated costs, direct and indirect, will range USD $20K to USD 60K per patient
AdvaMed estimates that chronic leg wounds (ulcers) account for the loss of two million workdays per year, at a cost of approximately USD $300M in lost productivity
The global hip and knee replacement market is expected to be valued at USD 21B USD by 2028
CAGR of 2.6% from 2018 to 2028
Hips and Knee replacement procedures represents 25% of the total global orthopedics market
The fastest growing regional market for orthopedics is North America with revenues anticipated to reach USD 9B by 2028
Despite the use of recognized standards of care to manage chronic wounds, and physical therapy to support orthopedic interventions, a significant proportion of wounds or orthopedic post surgical procedures will not heal quickly or appropriately
Non-healing wounds/procedures present a significant cost burden to the public and private financial payer system
Poor or no treatment leads to further complications, such as hospitalizations, amputations and lowered survival prognoses for patients
The Mobile Health Company is the only service model that supports continuous care by skilled professionals
Patients increase frequency of care, compliance and healing improvement….decreasing the downstream costs of post-treatment neglect and attrition
Launch business model pilot in Atlanta, GA
Within first 4 months, secure support operating agreements of minimum of 10 health care professionals
Treat at least 50 patients within first 60 days of operation with The Mobile Health Company business model
Secure payment for TeleHealth and treatment reimbursements for mobile services
Develop simple accounting and payment model to support profitability at 6 months (believed to be minimum of 5 patient treatments/day.
Expand pilot to 5 different markets by Q2 2021
Have written support from insurance providers for coverage of >10M covered patient lives
Develop a blue print for a growth scale-based model to support critical mass to provide care to 10M patient lives
Develop revenue model supporting USD 3M plan by EoY 2021
Develop blue print to expand service line channels and markets by Q3 2021
Initiate collaborative partner discussions by Q4 2021